Empowering Businesses

My Story

I’ve been working as Business Analyst and Product Manager for nearly 15 years and during my career have been a strong support for data driven decision making. If you can’t measure it, it didn’t happen!

From helping friends and family set up and understand the performance of their websites, I came to realise there must be a large number of business owners with excellent product/service ideas but with limited background in analytics and performance analysis. Larger agencies can be expensive and often only interested in larger pieces of work.

I believe a lot can be achieved with little, I’m keen to offer an affordable service to businesses who want to make the most out of their online presence.

My Core Values

Guiding principles that drive my approach.

Simplicity

Analytics can get very complicated very quickly. But by understanding what you want to achieve, I can cut out a lot of the noise. Focusing on what’s imporant to your businss.

Actionable

Graphs and dashboards can look impressive but they are a means to an end only. I can help idenfity tangible actions you can take to improve your site performance.

Tailored

Where you operate, how you operate, what you do and what you want to achieve will influence what you need to measure.

Start Optimising Today

Contact me now to enhance your online presence with personalised analytics solutions.

Get Started